John Patrick, president of Attitude LLC and former vice president of Internet technology at IBM has an article on weblogs in CIO insight:

Weblogs, or blogs, are, at their very least, Web pages for self-proclaimed pundits, and often are nerdy, inane and barely grammatical. But increasingly, blogs are showing up on the corporate intranet, and, when left alone by corporate censors, can energize collaboration and give new life to the concept of knowledge management.

Apart from a more general introduction of blogs that our readers are already familiar with, he also comments on knowledge management, an area that the Big Blog Company is branching out into:

Knowledge management wasn't overhyped. It was underdelivered. Blogs can potentially deliver the grassroots discussions and knowledge-sharing that top-down, corporate-sponsored efforts never could.

Our thoughts precisely...

The article is based on an interview with John Patrick and contains a few words to those know-it-alls who often talk down anything new that they have not come up with:

I think this blog phenomenon is one of those things that comes along every decade or so and gets completely underestimated by just about everybody. It's very much like what's going on with Wi-Fi now, and very much what happened with the Web ten years ago. Blogs are a whole new Internet channel, yet another example of how the Internet has made it possible for new ideas to come along and change the status quo.

I think a lot of times people see something come along and they say, "What's the big deal? We had that in 1972,"—like knowledge management or artificial intelligence. When instant messaging started, a lot of people said, "oh, this is no biggie. We had this on the mainframe in the 1960s." It's true—we did. But what makes IM different is that now we have the Internet—the widespread sharing of information. That allows for collaboration, it allows for a global effort. So it spawns many more ideas, it allows a new thought to take off like wildfire.

Stand-by for the raging element.

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