The Seattle Times reports that the world's richest man may start his own blog, one of those online diaries that have been the rage among techies for the past three or four years.

Bill's blog won't be all business, either. He's expected to share personal details such as tidbits from recent vacations, according to tech pundit Mary Jo Foley's Microsoft Watch newsletter. Citing unnamed sources, she reported yesterday that Gates is about to start blogging "real soon now."

Microsoft spokesman Mark Murray noted that Gates talked up blogging at gathering of executives in Redmond last month.

Bill and the company are very enthusiastic about blogging. Bill talked a lot about the power and potential of blogging at the CEO Summit and the advantages it gives to communicating and sharing information with a wide range of potential audiences.

Now 44 percent of U.S. Internet users contributed content to the Web, and 2 percent maintain their own blogs, according to a February study by the Pew Internet & American Life research project. With about 128 million adult Internet users in the country, that would mean there are more than 2.5 million blogs.

Corporations, especially software companies in the Silicon Valley, embraced blogs as a way to interact with their customers.

Back to Big Blog Company