Yahoo! has its first blog, the tantalisingly named Yahoo! Search blog. :-)

The FAQs by Jeremy Zawodny say it all:

Q: Is this just going to turn into a lame PR blog?

A: I don't expect that to happen. PR does not own the blog. And it'd be a wasted opportunity if it was just another PR outlet.

Q: Will you link to competitor's sites or those you don't agree with?

A: I hope so. I've tried to impress upon the folks involved that running a weblog is about openness and that it's a two-way street. Bloggers can often smell PR influence a mile away.

Q: Will individual employees get their own corporate blogs like they do at Sun, IBM, or Microsoft?

A: I don't know. Let's take this one step at a time. (I'd personally love to see that happen.)

Good stuff.

via Boing Boing

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